YouTube is the second most popular search engine after Google, and people come by the tens of millions every day to search for things they want to watch, learn and be entertained by. Regardless of what you are looking for, a content creator probably makes a video for it, and if they run their channel properly, they will make money from that video.
YouTube has a monetization mechanism that puts ads within videos and then shares in the profits from these advertisers. This is how you make money on YouTube; it is not an easy road to success. The most important thing is to find a niche that gets you views, and the rest will take care of itself.
We all dream of creating a viral video, but you need steady content that people will regularly watch to succeed. Research these popular niches and see where you fit in. Then work as hard as you can producing content and make adjustments along the way, according to what is viewed the most. That way, you will build a profitable channel that will continue to pay you for years.
So, what types of YouTube channels make the most money?
Type #1: Funny Videos
People want to be entertained and have a good laugh, so if you can create steady, humorous content, you can build a large following and make decent revenue from it.
This can include:
- Pranks
- Animals
- Stand-up comedy
- Animation
- Sketches
Whatever can get a laugh can attract people to watch and share it. Try using a YouTube thumbnail maker to create a comical visual. Viewers are likelier to click on a video if the thumbnail looks funny.
Type #2: Gaming Videos
Gaming is a hugely popular industry, so gaming channels are some of the most successful YouTube channels. Content creators put out different types of gaming content like:
- Game reviews
- Strategy
- Gameplay
You may think it is strange that people would watch someone else playing a video game, but the same logic can be said about watching sports. The truth is gamers like to watch and learn gameplay while entertained by the creator, and the millions of views are a testament to its success.
Type #3: Life Hack Videos
Everyone is looking for a better way to make things and huge channels profit from making life-hack content. This can be anything from home maintenance to computer work and everything in between. Food prep and preserving hacks do very well; storage hacks are also popular.
Type #4: Cooking Videos
People love to watch cooking videos, and if you love preparing food, why not film yourself making savoury and sweet dishes? There is no shortage of available recipes, and the best part is you get to eat your content afterwards.
Other popular YouTube niches that do well include:
- Make-up tutorials
- Fitness
- Travel
- Unboxing
- Vlogging
- Product reviews
- Animation
- Educational content
- Finance
- Lifestyle
- Making money
Type #5: Niche Videos
We can list the most profitable channels, and that shows what a creator did to find their success, but they are not you. Their niche indicates profit potential, but hard work, fine-tuning, and perseverance make all the difference.
Here is what you can do to be a successful YouTuber:
Research profitable niches that you can do
Music videos are among the most profitable channels. Still, if you aren’t a music producer or record label, you cannot create high-quality content daily with enough variety to attract viewers. Pick something in your wheelhouse that you can film consistently.
Choose a niche that you enjoy doing
You need to film content that you like to do. Otherwise, it will get harder to keep creating when there is no money at the beginning. It can take years to build up a decent amount of money coming in, and you may have to film hundreds of videos before you make a penny. Make sure you love what you are doing to keep it up long-term.
Type #6: Trending Videos
Your content should morph according to what is popular, so dig into the analytics and see where you get the most views and likes. If you unbox toys, for example, see which toy brand gets the most views and do more of those toys in your content to see if it was just a one-off. Then triple down on the most popular videos.
Type #7: Quantity of Videos
To succeed, you need steady content. That means you should be putting up one video a day. You need to build a following and reach the YouTube threshold to monetize as well, and that is 4,000 watch hours in the last 12 months, along with 1,000 subscribers. Then you can apply for monetization.
Everything you do online should send people to your YouTube channel. Make social media accounts that are fan pages on FaceBook, Twitter and other platforms like Instagram and TikTok.
